Just a few years ago, social impact work was widely viewed as a “nice to have” for companies. Today, social impact work is increasingly understood to be a “need to have.” As millennial leaders increasingly come into positions of power in business, government, and philanthropy, accountability will be prioritized more than ever, says Emily Kane Miller, founder and CEO of Ethos Giving, Miller Ink’s...

Quotes are soundbites. They are the written equivalent of the snappy, insightful clips that make the news after a presidential debate, red carpet event, or championship game. Unlike a lede or body paragraph, they have a uniquely human feel. When you read a good quote, you can sense the cadence of natural speech and hear the subject’s voice in your head....

In 2013, Nathan Miller – our founder and CEO – stepped down from his position at the United Nations to start a strategic communications firm in Los Angeles. With a hunch that the media landscape was profoundly shifting, and that strategically integrating old and new approaches to media could transform the industry, Nathan founded Miller Ink to help organizations tell their stories and navigate...

Successful op-eds are clear, concise, and compelling. They provide provocative, insightful color about current events. They entice readers to broaden their understanding of a particular issue, anchored by strong statistics, stories, and soundbites. Most of all, they establish thought leadership—to anyone who reads your piece, your client becomes the expert on record....

The first question people usually ask before launching a digital marketing campaign is “which tools should we use?” While the right tools are of course critical to creating successful campaigns, what’s often overlooked is how to utilize them to achieve the best results. As Miller Ink Account Executive Zack Zimmerman pointed out during a recent sit-down, digital marketing tools are only as successful as...